Análisis de factibilidad para la creación de un glamping turístico en la parroquia rural de Mindo.

Abstract

The rural parish of Mindo is one of the most important tourist destinations in Ecuador, thanks to its exuberant flora and fauna, and for the attractions of adventure sports that characterize the sector. That is why Mindo is so well known, both by domestic and foreign tourists, which makes it a very popular destination during holidays and high seasons, to the point that all accommodations are completely full, creating a problem for those seeking lodging. The competitiveness of the companies that offer lodging services is another factor to highlight, since in Mindo there is a great offer, ranging from hostels and hotels to lodges. That is why this project sought to analyze the feasibility for the creation of a tourist glamping, giving way to the implementation of a new lodging model within the parish, this being much more innovative than the conventional ones. In order to carry out this project, different types of studies were conducted, such as: market, technical, environmental and administrative studies, in addition, a very important and indispensable tool was used to measure the feasibility of the creation of glamping: a survey was created, which was applied to 51 tourists from Mindo during the month of January 2022, which was a very significant contribution to the project, since it gave us quantitative data on the degree of acceptance that tourists have about this lodging model.