Plan de negocios para la creación de una empresa dedicada a la producción de ropa y accesorios quirúrgicos en el sector sur de Quito, en el periodo 2020.

Abstract

The purpose of this project is to verify the viability of the business with respect to the manufacture and sale of surgical clothing and accessories for health centers. According to the research, the product is conducted to the health sector of the city of Quito, in the southern sector of the city, taking as a reference the health centers for the research and considering the needs of the public involving the hygiene of each individual. Within the research, the studies contained in the project are: the market study that allows to study the needs of consumers considering their tastes, desires, prices, among others the analysis of the environment where the business proposal is headed allows to talk about the product itself, its functions and the sectors where the product intends to negotiate the organizational plan where the company, its philosophy, organizational structure and functions are made known the technical study where the sector and business environment is analyzed, that is, its location, the competition, suppliers, the product and its strategies that facilitate the incorporation of the business facilitating the production process that goes from the raw material to the final or finished product the production study analyzes the part of the production capacity that the business intends to reach through the machinery, equipment and personnel that the company incorporates and these require a distribution of spaces and services in the plant and finally the financial study that defines the investment of assets, working capital and financing by third parties, also the income and expenses that the company will sustain at the time of investing and starting the project, giving way to the presentation of the financial statements to give a summary of the feasibility of the project.